Wow! Just looking at the huge ‘traffic’ scene at Saigon, how nice if you can drive targetted traffic for your site just like that!
Now you can have search engines traffic generation using One Way Traffic Advertising with your niche targetted keywords. Imagine what it can do for your sales …
Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.
Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from, your host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by examining the most basic data - the average visitors to your site on a daily, weekly, and monthly basis.
These figures are the most accurate measure of your website’s activity. It would appear on the surface that the more traffic you see recorded, the better you can assume your website is doing, but this is an inaccurate perception. You must also look at the behavior of your visitors once they come to your website to accurately gauge the effectiveness of your site.
There is often a great misconception about what is commonly known as “hits” and what is really effective, quality traffic to your site. Hits simply means the number of information requests received by the server. If you think about the fact that a hit can simply equate to the number of graphics per page, you will get an idea of how overblown the concept of hits can be. For example, if your homepage has 15 graphics on it, the server records this as 15 hits, when in reality we are talking about a single visitor checking out a single page on your site. As you can see, hits are not useful in analyzing your website traffic.
The more visitors that come to your website, the more accurate your interpretation will become. The greater the traffic is to your website, the more precise your analysis will be of overall trends in visitor behavior. The smaller the number of visitors, the more a few anomalous visitors can distort the analysis.
The aim is to use the web traffic statistics to figure out how well or how poorly your site is working for your visitors. One way to determine this is to find out how long on average your visitors spend on your site. If the time spent is relatively brief, it usually indicates an underlying problem. Then the challenge is to figure out what that problem is.
It could be that your keywords are directing the wrong type of visitors to your website, or that your graphics are confusing or intimidating, causing the visitor to exit rapidly. Use the knowledge of how much time visitors are spending on your site to pinpoint specific problems, and after you fix those problems, continue to use time spent as a gauge of how effective your fix has been.
Additionally, web traffic stats can help you determine effective and ineffective areas of your website. If you have a page that you believe is important, but visitors are exiting it rapidly, that page needs attention. You could, for example, consider improving the link to this page by making the link more noticeable and enticing, or you could improve the look of the page or the ease that your visitors can access the necessary information on that page.
If, on the other hand, you notice that visitors are spending a lot of time on pages that you think are less important, you might consider moving some of your sales copy and marketing focus to that particular page.
As you can see, these statistics will reveal vital information about the effectiveness of individual pages, and visitor habits and motivation. This is essential information to any successful Internet marketing campaign.
Your website undoubtedly has exit pages, such as a final order or contact form. This is a page you can expect your visitor to exit rapidly. However, not every visitor to your site is going to find exactly what he or she is looking for, so statistics may show you a number of different exit pages. This is normal unless you notice a exit trend on a particular page that is not intended as an exit page. In the case that a significant percentage of visitors are exiting your website on a page not designed for that purpose, you must closely examine that particular page to discern what the problem is. Once you pinpoint potential weaknesses on that page, minor modifications in content or graphic may have a significant impact on the keeping visitors moving through your site instead of exiting at the wrong page.
After you have analyzed your visitor statistics, it’s time to turn to your keywords and phrases. Notice if particular keywords are directing a specific type of visitor to your site. The more targeted the visitor - meaning that they find what they are looking for on your site, and even better, fill out your contact form or make a purchase - the more valuable that keyword is.
However, if you find a large number of visitors are being directed - or should I say misdirected - to your site by a particular keyword or phrase, that keyword demands adjustment. Keywords are vital to bringing quality visitors to your site who are ready to do business with you. Close analysis of the keywords your visitors are using to find your site will give you a vital understanding of your visitor’s needs and motivations.
Finally, if you notice that users are finding your website by typing in your company name, break open the champagne! It means you have achieved a significant level of brand recognition, and this is a sure sign of burgeoning success.
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Author: Webmaster
http://www.yourarticle.info
Providing Web Traffic With Articles
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Viral Marketing also known as Viral Advertising is a marketing technique used to build the public awareness of one’s product or company.
Companies ride on the idea that if people like a good movie, funny story etc, they will pass it on to their friends and family. The company brands their logo or a product description to go with that particular media. Result? The company gets free advertising that keeps growing without them having to do anything else. .
Viral marketing has become a popular means of advertising and marketing because they are relatively low cost. To avoid being tagged as spam mail, viral marketing counts on the eagerness of one person to pass on the product. If a person sees the name of the person they know as the sender, they won’t block it and open it as well.
The main advantage of viral marketing is that you get a lot of public awareness about your site and your company. You can generate a flow of traffic that are potential customers. With a little ingenuity and imagination, plus some incentives like prizes and discounts, you can reach out to a great number of people and get them to pass your advertisement along at a very low cost to you.
For instance If you write an ebook allow people to place an advertisement in your free ebook if, in exchange, they give away the ebook to their web visitors or e-zine subscribers.
Give permission for people to give away your free product
Just include your ad on them or require people to link directly to your web site.
Hold a contest on your web site. You could place the other web
site’s ads on the contest page in exchange for them promoting the
contest.
There are many ways to reap the benefits of Viral Marketing . Take advantage of them.
Daryl Campbell’s website winthemarket.com provides free resources, tools, featured articles from the top internet marketers, tips and up to the minute news to help you with your internet marketing system.
Source: High Quality Article Database - 365articles.com
Note: Before you begin, if you’re NOT 100% serious about getting your website to the top of Google, Yahoo, and MSN, don’t read another word. Only read on if you plan to put everything I will be teaching you into action.
If you’re anything like I was when I first began online, you’ve probably created a brand new website. Then submitted it to a few search engines and hoped that people would mysteriously show up at your site and buy whatever it is you were selling.
After a couple of weeks go by and only a few stray people show up at your website, you decide to try and “optimize” your website around your main keyword in hopes that you just might rank well in 1 of the millions of search engines. Another couple of weeks go by and still no luck.
At this point you probably give up and decide to either build another website around a different target market or just lose all hope and quit. Well, news flash, as you’ve probably figured out by now, this is not the way to go about doing things.
Let me give you a specific example of what your very first steps MUST be when creating any website… no matter what the subject matter is.
In our example, let’s create a weight loss related website. Before we start creating and collecting content for the website, we need to do a little keyword research. This is VERY important and should not be skipped. To do our keyword research we need to visit a few websites.
The first of which should be:
http://inventory.overture.com/d/searchinventory/suggestion/
They have a very good keyword tool, and best of all it’s free! Once we are there, we can enter the most generic keyword for our website into the keyword selector tool. In our example, our keyword would be “weight loss”. We get 570179 searches for the month of June 2006.
Now that’s a lot of demand for weight loss just on the past month of June 2006! But that’s not all. What about the supply for that hungry demand of people looking for weight loss information, pills, programs, etc?
Well, the way to do that, and by the way this is called finding your competition. Go to Google and type the following (without the quote marks ): “allinanchor:weight loss”.
Now notice on google where is says Results 1 - 10 of about 8,740,000 for allinanchor:weight loss Now this is what I call, some SERIOUS competition for the weight loss. If you are just starting and want to use this keyword to optimize your website, forget it! Yes, demand is high, but your supply, or competition, is so high that you can’t even consider optimizing your website for that particular keyword.
So what’s the answer then? How do I search for high demand but at the same time less competitive keywords? Very simple. I can give you some off hand data but I have to tell you that now a day SEO
(Search Engine Optimization) got even easier with a new tool.
You can take a keyword with a demand of about 500 to 30,000 searches a month using overture keyword tool mentioned above. Yes you could take one which has over 30,000 searches if you have an unusual supply or competition which is lower than the requirement.
Using allinanchor:keyword on Google you expect to have a search result of 15,000 or less in order to say that you are on safe ground to optimize your website and rank higher, faster and easier.
Let’s review this next example, look on overture down to dotties weight loss zone with 4777 searches last month, nice demand!, now lets see our supply or competition for this particular keyword using allinanchor:dotties weight loss zone on Google. Now you can see what we get: Results 1 - 10 of about 622 for allinanchor:dotties weight loss zone So what does this mean? You got it! GO FOR IT! 622 is so low that you are certainty going to rank high and fast doing proper use of that keyword on your website.
So there you have it. Always do Step 1 and if it is a pass, move to step 2 and if that is a pass, use it, if it doesn’t pass, go back to step 1 and find another keyword with proper demand and move on to step 2 again. Meet those two very important requirements and you will be able to start the right way. I also encourage you to find out a lot more by visiting the website below at my bio section.
Good luck on your SEO!
Al Castillo
Internet Marketing/Research
http://albert007.bryxen1.hop.clickbank.net
Source: High Quality Article Database - 365articles.com
When you pick an affiliate, it is important that you
decide which companies you will earnings best from based
on the frequency that the outcome is likely to sell. There
are several types of affiliates and some will offer you
more money from a sale than others will. Before you get
hazy-eyed by bank note signs, however, flash on some products
are bound to sell more than others. If you sell on product
four times a year from a little known company that dole outs
you $100 per sale or plug a well noted product 3 times a
week at the weight of $10 per sale, thereupon you will make lots
more money with the $10 per sale product. Regularly times large
well known companies will overture a very small profit per
barter because they are domiciliated and know that their
preparation is imaginable to sell hardy. Small, unknown corporations,
on the else hand, desire all of the promotion they can get.
Also, because they are unascertained, their products are possible
to sell deficient customarily.
The most important rule when picking sisters to promote
on your site is to pick products that would be of interest
to those who would favorite visit your niche site. Otherwise
you will be promoting a stock to a clutch of people who do
not even want nor crave it. If your niche stomping ground faithfuls
parents of young children, later promote baby products. If
you niche site amen*s gardeners, formerly promote gardening
inventions. If you promote little angel products to gardeners, you
are almost guaranteed to not make a profit no matter how
much money the branch company offers for a commerce.
Lastly, there are two main ways to treasure an affiliate
company for your opening website. You can badge up with a
company that manages the accounts of hundreds of companies,
big and small, and apply for the products within these
tabs or you can do a web search for companies that
would meet well with your niche, have a look at their websites, and
see if they advertise an branch program.
Word Count 402
PPPPP
Source: High Quality Article Database - 365articles.com
Do you have difficulties trying to get your new site indexed on the search engines? Don’t worry, as millions of people all over the world creating a new website do. The key to having your new site indexed in the search engines as soon as possible is to carry out SEO on your site. SEO includes both onsite and offsite SEO optimization.
Here, I will focus only on offsite SEO optimization as it’s the best way to get your site indexed on the search engine in the shortest time possible. So what exactly is offsite SEO optimization and how do you do it? Basically, offsite SEO optimization is all about building backlinks for your new site.
Getting backlinks is not as hard as you think. All it takes is patience and the discipline to do it.
Here are 8 offsite SEO optimization tips guaranteed to drive traffic to your new site.
1. Carry out link exchange with other sites.
2. Carry out social bookmarking and tagging.
3. Buy link text from other sites with a pagerank of 5 and above. You can also find this in auction sites such as ebay.
4. Write articles based on specific keyword depending on your niche and carry out one way backlink to your sites.
5. Write a press release and submit it to press release sites such as prweb.com for one way backlink.
6. Provide valuable tips and replies in the niche forum your new site is based on and submit your forum signature with a backlink to your site. Also, use anchor text for the keyword and point it back to your site.
7. Pay for linking from sites such as yahoo directory.
8. Submit your rss feed to blogging directories and blogging search engines.
Remember, whatever ways you use to get your new site indexed and ranked highly in search engine for a particular keyword, always be patient and your site will be indexed in the search engine always!
Vincent Seah is the owner of http://www.vincentseah.com. He provides more onsite and offsite SEO optimization tips on his website. He is also a participant of the ambatchdotcom seocontest World SEO Championships 2006 currently.
Source: High Quality Article Database - 365articles.com
Search engine optimisation or optimization (with a z’ or is that zee’ if your from across the pond’) techniques are constantly evolving. This evolution is in response to the evolution of search engines such as Google, Yahoo and MSN. Google in particular has come to be seen as the most sophisticated and advanced search engine as it is armed with an array of anti-spam technology.
Google’s increasing use of anti-spam features has meant that optimising websites for Google has become much harder and it’s now not just a case of opening your websites source files in notepad, adding some keywords into your various HTML tags, uploading your files and waiting for the results. In fact in my opinion and I’m sure others will agree with me, this type of optimisation, commonly referred to as onpage optimisation will only ever be 20% effective at achieving rankings for any keywords which are even mildly competitive. Those of us who aced maths in school will know this leaves us with 80% unaccounted for.
This 80% corresponds to offpage optimization. Offpage optimization is all to do with the amount of links pointing to your site and its pages, the actual linking text (anchor text) of these links and the quality of the pages which the links are on. Offpage optimisation is now for sure the overwhelmingly dominating factor which decides where a site will rank in Google. That then is what I mean by the 80/20 rule, I’m not talking about the pareto rule which means that in anything a few (20 percent) are vital and many (80 percent) are trivial, I’m not sure that applies to SEO.
What is the logic behind this then, why does Google give so much weight’ (80%) to offpage optimization efforts and so little (20%) to onpage optimisation. Well simply put it is all about the quality of their results. Whereas onpage optimisation is completely controlled by the webmaster and can thus be abused by an unscrupulous one, offpage optimisation is something that is not controlled by anyone as such by rather by other webmasters, websites and indeed the Internet in general. This means that it is much harder to conduct any underhanded or spammy offpage optimisation methods in the hope of gaining an unfair advantage for a website in the Google SERPS (Search Engine Result Pages), this does not mean it is impossible though.
Let’s elaborate for a paragraph or two just why offpage elements such as incoming links are deemed by Google to be such a good measure of relevancy, thus making offpage optimisation the most effective method of optimisation by far. Take the anchor text of incoming links for instance, if Google sees a link from SITE A to SITE B with the actual linking text being the words data recovery london’, then SITE B has just become more relavent and thus more likely to appear higher in the rankings when someone searches for data recovery london’. SITE B has no control over SITE A (in most cases ) and Google knows this. Google can then look at the link text and say to itself, why would SITE A link to SITE B with the specific words data recovery london’ if SITE B wasn’t about’ data recovery london’, there is no answer so Google must deem SITE B to be about’ data recovery london’.
I said in most cases’ above because often webmasters have multiple sites and would crosslink them with keyword rich anchor text, but there is only so many sites and crosslinks any webmaster can manage, again Google knows this and so as the number of backlinks and occurrences of keyword rich anchor text grows (and with that grows the unlikelihood of anything unnatural like crosslinking going on) so to does the relevancy of the site which all the backlinks point to. Imagine hundreds or thousands of sites all linking to a website X with variations of data recovery london’ type phrases as the linking text, well then Google can be pretty dam sure that website X is about’ data recovery london’ and feel confident about returning it in the top 10 results. This is why they place so much importance (80%) on offpage ranking factors such as links; they are simply the most reliable way of checking what a site is about and indeed how well it covers what it is about. This reliance on hard to cheat offpage factors is what produces the quality search results we all know, love and use everyday.
The moral of the story from an SEO point of view then is to spend less time on those little website tweaks which you think might make a big difference (but won’t) and work hard on what really counts, what really counts is how the web ’sees’ your website, the more quality (keyword rich) incoming links your website has the better the webs view’ will be and therefore the better Google’s view of your website will be. What Google thinks of your website is very important, as they look after’ websites which they like.
About the author:
Article by David Callan. David is the leading search engine consultant with AKA Marketing.com’s Search Engine Optimisation team. AKA Marketing.com provide full SEO services as well as telephone based consulting for those preferring the DIY approach.
Source: High Quality Article Database - 365articles.com
The process of informing search engines about new pages in your website or about new websites in your care can be quite a time consuming task. The submissions process is just way too much trouble for its own good that even the search engines have realized that it is a path not worth pursuing and completely stopped using this method a long time ago.
There have been many innovations presented since then as a way of simplifying the submission process and eliminate most of the drudgery that has been associated with this task. With the development Google Sitemaps, the process has indeed been a big help to many webmasters and business owners. In fact, many people contend that Google Sitemaps is probably the most important development on the internet since the RSS, blogs and ping.
RSS, blog and ping had actually been used by webmasters as tools in informing search engines about new additions to their websites even though this function was not the primary purpose of the aforementioned innovations. Of course, Google Sitemaps is so much faster and easier to use compared to the said systems and this is the reason why it has risen in popularity and is now acknowledged as the most effective way of updating a website to search engines. In fact, this new innovation of using sitemaps for the search engine submission process has become a very vital part of operating a website and a webmaster can ignore it at his own risk.
There may still be some sceptics who may still not believe that a sitemap method of submitting new web pages or new content to a website is very effective. One reason why using the sitemap method like Google Sitemaps is that the technology was developed from the ground up with solely one primary goal, which is to alert and direct the Google search engine spiders to the web pages that you have specified. All the other methods are considered as indirect and submissions to search engines are not their primary purpose either.
Clearly, using Google sitemaps provides a win-win situation for webmasters and online business owners.
First, Google sitemaps limits the huge waste of the resources needed to crawl web site that have not changed. The technology allows webmasters to inform Google which pages have changed or if there are new content added to a website and then direct Google’s spiders directly to those pertinent pages.
Google Sitemaps also radically speeds up the process of discovery and addition of pages to Google’s web site index. This can only be achieved if you use the technology and nothing else.
Google Sitemaps offers a level of usability that is different from conventional sitemaps because it offers a directory of all the web pages in the web site that the webmaster or online business owner wants the search engine to visit.
Without the assistance of sitemaps like Google’s, it may become hard for a web page to be found by the search engine crawlers. There is even a chance that the page may not be found at all.
XML-Sitemaps.com provides a free online Google Sitemaps generator which will also help you find and fix broken links.
Source: High Quality Article Database - 365articles.com